Beltrame Immersive Walk – We are the change
Vision, circular economy, future
- Cliente: AFV Gruppo Beltrame / Meneghini & Associati
- Evento: Made In Steel
- Tecnologia: Interactive Ledwall/Ledfloor
- Location: Fiera Milano - Rho
At Made In Steel 2021, we had the pleasure of developing the design and content of Acciaierie Beltrame’s exhibition stand in collaboration with the team at Meneghini & Associati.
The purpose of the project was to raise awareness among customers and the steel industry itself in looking at the coming years with a new perspective. A vision aimed at seeking a more balanced environmental impact, but above all committed to pursuing, implementing, and telling the general public about a circular economy that is fundamental to the economic system.
This is why Acciaierie Beltrame asked us to interpret this message: this will to evolve that starts from the way we look at things, the way we interpret and communicate them in order to be able to generate a concrete change that starts from the individual to involve the whole system.
Lo stand ha vinto il premio “Miglior Communication Stand” Made in Steel.
Special thanks to: