Product Storytelling with transparent display

  • Cliente: Riello - WATTS
  • Evento: MCE (Mostra Convegno ExpoComfort) 2015
  • Tecnologia: Transparent Display
  • Location: Fiera Milano - Milan

MCE (Mostra Convegno ExpoComfort) is the most prestigious world event dedicated to the world of HVAC+R and energy efficiency. For Riello S.p.A. (leader in air conditioning) and Watts S.p.A. (specializing in hydraulic systems) we designed and developed two immersive solutions of high technological and spectacular content.


A mix of high quality video productions and innovative multimedia installations that reflect the motto of Riello Energy for life, illustrating how the company is a leading developer of heating, ventilating and air conditioning. An innovative solution for the sector, thanks to a winning combination of technology and immersion that has allowed Watts and Riello to better illustrate their business activities and flagship products.

To get a better understanding of what it is all about…check out the video!

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